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In short, they are a real business opportunity, especially when we talk about e-commerce. In addition to effective management of the brand's official profiles which aims to arouse the user's curiosity not only through the presentation of the shop's products, but also thanks to interesting content that can intercept their needs, it is necessary to implement social media marketing campaigns aimed at intensify.

The advertising strategy dedicated to your shop. Let's see some useful strategies in 2023: customer loyalty : in an increasingly competitive market it is best not to forget the customers who are fond of our brand, for whom it is C Level Contact List advisable to think about targeted strategies such as promotions , contests or tailor-made discounts. To do this, we are supported by the Facebook Pixel, the dedicated tracking tool.



Which will allow us to create audiences targeted at visitors to our site in a very simple way. Remarketing campaigns: in order not to lose potential customers, even a well-structured remarketing campaign on Facebook can certainly be useful for bringing users who have abandoned it back to the site to continue browsing the Social Network. This is in order to increase e-commerce sales. Facebook & Instagram Shops.