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New call to action . Define your Goals We are regularly contacted by BB companies who are looking for an Inbound Marketing agency to help them define and implement their strategy. We generally start with an Inbound Marketing Workshop , the first halfday meeting of which allows us to work on our clients objectives. I said half a day the idea is to work on specific objectives. Marketing and commercial objectives. Your objectives are the foundation of your Inbound Marketing strategy. Objectives allow you to identify the right performance indicators to follow,
The actions to take and to what extent. . Work on your Personas An Inbound Marketing strategy Mexico Phone Number Data consists of sending your target audience content with high added value which will enable them to consider their purchase and gain maturity. To do this, it is essential to know your target inside and out. It is inevitable here to work on your Personas. The work of Personas is all too often taken lightly by BB companies who are content to assign the task to the marketing department for or hours. As part of our Inbound Marketing Workshop, we allocate.

Week to the work of Personas for our clients. Would you like to be supported in implementing your Inbound Marketing Strategy? Discover our Workshop! . Align Sales and Marketing A successful Inbound Marketing strategy requires good collaboration between your marketing department and your sales department. Inbound Marketing is a strategy that allows the marketing department to generate qualified and mature leads which it then transmits to the sales department for conversion. poor sales and marketing alignment loss of customers
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